PriceWeber has been named the agency of record for Kentucky Science Center – the state’s largest hands-on science museum. PriceWeber will collaborate with the center to lead branding, creative, media planning and buying and website development. Kentucky Science Center joins PriceWeber’s roster of longtime clients such as the Brown-Forman Corp., The Hershey Co. and Cummins Inc.
"We are thrilled to be working with PriceWeber,” said Lisa Resnik, director of external affairs for Kentucky Science Center. "There are many exciting initiatives on the horizon for Kentucky Science Center, and PriceWeber will support our efforts to highlight and share the many hands-on opportunities and experiences that we offer in the community and throughout Kentucky and Indiana.”
Established in 1871, Kentucky Science Center has evolved into the region’s leading resource for inquiry-based learning and science education. In July, the center will celebrate the one-year anniversary of Science in Play, a progressive, next-generation learning experience for families that uses open-ended play to empower children and adults to learn together for life. PriceWeber‘s marketing and creative services will support this and future initiatives that align with Kentucky Science Center’s mission to encourage people of all ages to do science in engaging, educational and entertaining ways that inspire a lifetime of learning.
"PriceWeber is excited about this opportunity to help Kentucky Science Center achieve its objectives and increase its reach,” said Fred Davis, chief executive officer for the agency. "Several of our senior personnel have extensive experience in education and technology. We look forward to putting that expertise to work for an organization as important to our state as Kentucky Science Center.”
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